What initiative is being taken to promote millets under the Centre’s ‘Nutri-Cereals’ campaign?
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Under the Centre’s ‘Nutri-Cereals’ campaign, the Indian government has undertaken a comprehensive initiative to promote millets, recognizing their nutritional benefits and environmental resilience. In 2018, millets were rebranded as ‘nutri-cereals’ to highlight their health advantages and were integrated into the Poshan Abhiyaan to combat malnutrition. To bolster production, the government launched the National Food Security Mission (NFSM) focusing on millets, providing farmers with quality seeds, inputs, and training. Additionally, millets have been included in the Public Distribution System (PDS) to enhance accessibility and ensure a stable market for producers. The declaration of 2023 as the International Year of Millets by the United Nations, following India’s proposal, further amplified global awareness. This led to coordinated efforts across various ministries and states to promote millets through awareness campaigns, value-added product development, and support for startups. These multifaceted strategies aim to increase millet consumption, support farmers, and address nutritional security.
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